Select Currency
Translate this page

PURCHASING OF BANKING AND FINANCIAL SERVICE

Format: MS WORD  |  Chapter: 1-5  |  Pages: 78  |  909 Users found this project useful  |  Price NGN5,000

  DOWNLOAD THE FULL PROJECT

PURCHASING OF BANKING AND FINANCIAL SERVICE

 

CHAPTER ONE

INTRODUCTION

BACKGROUND TO THE STUDY

The deregulation of the financial services market which the Nigeria economy has witnessed under the structural adjustment programme, has exposed financial institution to the types of competitive and tough market environment which their counter parts in the advanced economics have witnessed for many years.The banking and financial institution which have survived the turbulence which those changes brought in their wake, are those which have encourage & embrace the purchasing philosophy as a corporate culture for the organization. The Nigeria experiences is no different from that of those of our counterparts in the advanced world and we have the benefit of adopting the well tested and established method which help them to achieve excellence in the face of apparent odds.

The argument in this research work is that it enhance profits and in fact the entire issue of corporate survival, excellency, competitive edge stand out corporate image, can only be achieved if financial industries adopt the purchasing concept as the philosophy which guides the way we deliver our services.  Besides, the advent of deregulation and the ensuring cut-throat competition the financial market in which we operate is characterized by homogeneity of products or services rendered by all banks and insurance companies. As with other service industries, they do not have the advantage which the physical product purchasing companies have in product differentiation  through improvement of product functioning and peck presentation.

Banks and insurance companies are selling essentially the same basic products or service and therefore have very limited degree of freedom to enhance competitiveness on the basis of product differentiation. Competitive advantage can therefore only be achieve through adoption of outstanding service delivery systems and customer oriented attitude towards the satisfaction of customer demands and expected. This study is thus designed to examine how leadway assurance can create a competitive edge through the application of purchasing to its.

OBJECTIVE OF THE STUDY 

The primary objective of this study is to ascertain the aspect of purchasing of insurance services in Nigeria and ways to accomplish it among other things by:

Examine the ways insurance companies in Nigeria practice the purchasing concept.

Determining the degree of customer awareness of the banking services.

Ascertaining the stage of purchasing to financial serves in Nigeria.

To identify the problems the financial industry’s face in the application of the purchasing concept.

SIGNIFICANCE FOR THE STUDY 

The increase sophistication of the Nigeria financial sector, the higher level of education and awareness among the populace means they now have higher taste and their needs are now mere complex and advance. They know their rights and what they want and will demand for it. The financial industry which does not deliver the right service is deserted for the other, which is better positioned to give the customer what he or she wants. This research work is aimed at finding out the needs of the customer and dissatisfaction among bank and financial industry that is yet to be solved. In finding the solution to the dissatisfaction, this project work will be justified in these grounds.

To examine some gain that leadway assurance can be derived if it adopt full purchasing of services.

To justify on how quickly the clients can receive their claims.

To evaluate the level of involvement, purchasing of services have helped leadway assurance in rending their services successfully.

SCOPE OF THE STUDY 

The scope of this study is limited to insurance company which is only a part of the Nigeria economy. This project work has been design in such a way as to include all the general problems which the customer often encounter with the insurance companies resulting to poor services by insurance companies.
Representative sample of the client and staff of leadway assurance has been carefully made the sample chosen is considered an adequate representative of the population in the insurance companies.  Nevertheless, It is hoped that the result of the study would contribute to the available facts on the purchasing services employed by insurance companies.

LIMITATION OF THE STUDY

Since a research of this nature is like any other research, it certain that it will have it’s own limitation, the research touched principally the core of insurance business and inherent competitive strategy implication. Data collection for this study poised the greatest difficulty and challenge, it was difficult to get the core officer of the insurance company to interview. They were usually very evasive and deliberately action duing some question pose to them for the fear of being misquoted. However, inspite of these constraints, it was a wonderful experience  and highly challenging for me to venture into a research on purchasing services for banking and financial institution.

STATEMENT OF PROBLEM

Banking and Financial Institutions are service industry. The quality of service rendered by banks and financial institution have beer the gunt. Functionaries, the media and general public are all very critical of banking and financial institution. The argument range from those of inefficiency, longdelays in cashing cheque favoritism, delays. In withdrawals, tardiness in granting loans and or credits, to unfriendly attitude of bank workers. A lot of businessmen, and customers has been treated with result. By keeping people standing in their office for some minute. Most banks and financial institution do not put their customer in the prime place as they are surpose to be. There is now a competition and to compete means to apply the purchasing concept. Are these criticisms justify or are they just a more random of the banking industry because they are making profit in an era of economic slump?

NEED FOR THE STUDY

The researcher wants to carryout a research on what Banks do an find out if they adopt the purchasing to transact banking and financial services. There have been criticisms about the Banking and Financial Services in the way they render services to their customers. They do not see the customer as king. The researcher also want to have an empirical base either to support all the sources about the poor impression people have of the banks and advice them on how to improve their services by adopting the way the banking and financial services can be marketed. A business must learn to think of itself not as producing goods or services, but as buying customer: and doing the things which will make people want to deal with it. Criticisms has no room to give but that may arise because the banks are doing well. It their services are poor, why should they make so much profit. Are they do this at the detriment of their customer.

PURPOSE OF STUDY

The above explanation has confined us to take a segment of the banking and financial services, and study the approach of the banks to their customers.

To formulate purchasing strategies and recommendations that would be more effective in the purchasing of banking & financial services.

Whether or not purchasing of banking & financial services as bases for rendering services to their customers.

If customers are satisfied with the services rendered by banks.

RESEARCH PROPOSAL

It is the objective of this study to know if

The attitude or the reaction of customers are to purchasing banking & financial services.

The amount of time spent by customers in various banks doing a normal banking & financial services transactions.

If banks & financial institution provide enough service and infrastructural facilities and amenities.

How banks staff and customer relate to one another.

Whether purchasing of banking & financial services is been satisfying their customers in the way the render their services.

DEFINITION OF TERMS

The following terms used in this research study should be taken to mean the following.

PURCHASING Purchasing is a human activities directed at satisfying needs and wants through exchange process or identifying and meeting human and social needs profitably.

BANKING Banking can be defined as “the business of receiving monies from outside sources as deposits, and the granting of money loans and acceptance of credits or the purchase of cheques, bills and sale of securities for account of others or the incurring of the obligation to acquired claims in respect of loans poor to their maturity or the assumption of guarantees.

PRODUCT Product is a set of benefit or anything that can be offered to a market to satisfy a want or need.

SERVICES A service is any act or performance that one party can offer to another that is essentially intangible and does not result in the ownership of anything its production may or may not be tied to physical product.

  DOWNLOAD THE FULL PROJECT

PURCHASING OF BANKING AND FINANCIAL SERVICE

Not The Topic You Are Looking For?



For Quick Help Chat with Us Now!

+234 813 292 6373

+233 55 397 8005


HOW TO GET THE COMPLETE PROJECT ON PURCHASING OF BANKING AND FINANCIAL SERVICE INSTANTLY

  • Click on the Download Button above.
  • Select any option to get the complete project immediately.
  • Chat with Our Instant Help Desk on +234 813 292 6373 for further assistance.
  • All projects on our website are well researched by professionals with high level of professionalism.

Here's what our amazing customers are saying

Dau Mohammed Kabiru
Kaduna State College of Education Gidan Waya
This is my first time..Your service is superb. But because I was pressed for time, I became jittery when I did not receive feedbackd. I will do more business with you and I will recommend you to my friends. Thank you.
Very Good
MATTHEW NGBEDE
Ahmadu Bello University
I wish I knew you guys when I wrote my first degree project, it took so much time and effort then. Now, with just a click of a button, I got my complete project in less than 15 minutes. You guys are too amazing!
Excellent
Peace From Unilag
I cried not knowing how to go about my project but the day i searched online and saw iprojectmaster, i called and got my full project in less than 15minutes, i was shocked!
Excellent
Musa From Ahmadu Bello University
Thank you iprojectmaster for saving my life, please keep it up and may God continue to bless you people.
Excellent
Adam Alhassan Yakubu
UDS
Excellent work and delivery , I promise to share my testimonies everyone in need of this kind of work. You're the best
Excellent
Temitayo Ayodele
Obafemi Awolowo University
My friend told me about iprojectmaster website, I doubted her until I saw her download her full project instantly, I tried mine too and got it instantly, right now, am telling everyone in my school about iprojectmaster.com, no one has to suffer any more writing their project. Thank you for making life easy for me and my fellow students... Keep up the good work
Very Good
Abdulrazak Bello Marsha
Usman Dan fodio University
It was quite a better guide for project and paper presentation purpoting. Many thanks.
Average
Gbadamosi Solomon Oluwabunmi
Lasu
Swift delivery within 9 minutes of payment. Thank you project master
Excellent
Abraham Ogbanje
NATIONAL OPEN UNIVERSITY OF NIGERIA
At first I was afraid.. But I discovered they are legit. I will bring more patronize
Very Good
Uduak From Uniuyo
IProjectMaster is the best project site for students. Their works are unique and free of plagiarism!
Excellent

FREQUENTLY ASKED QUESTIONS

How do I get this complete project on PURCHASING OF BANKING AND FINANCIAL SERVICE?

Simply click on the Download button above and follow the procedure stated.

I have a fresh topic that is not on your website. How do I go about it?

How fast can I get this complete project on PURCHASING OF BANKING AND FINANCIAL SERVICE?

Within 15 minutes if you want this exact project topic without adjustment

Is it a complete research project or just materials?

It is a Complete Research Project i.e Chapters 1-5, Abstract, Table of Contents, Full References, Questionnaires / Secondary Data

What if I want to change the case study for PURCHASING OF BANKING AND FINANCIAL SERVICE, What do i do?

Chat with Our Instant Help Desk Now: +234 813 292 6373 and you will be responded to immediately

How will I get my complete project?

Your Complete Project Material will be sent to your Email Address in Ms Word document format

Can I get my Complete Project through WhatsApp?

Yes! We can send your Complete Research Project to your WhatsApp Number

What if my Project Supervisor made some changes to a topic i picked from your website?

Call Our Instant Help Desk Now: +234 813 292 6373 and you will be responded to immediately

Do you assist students with Assignment and Project Proposal?

Yes! Call Our Instant Help Desk Now: +234 813 292 6373 and you will be responded to immediately

What if i do not have any project topic idea at all?

Smiles! We've Got You Covered. Chat with us on WhatsApp Now to Get Instant Help: +234 813 292 6373

How can i trust this site?

We are well aware of fraudulent activities that have been happening on the internet. It is regrettable, but hopefully declining. However, we wish to reinstate to our esteemed clients that we are genuine and duly registered with the Corporate Affairs Commission as "PRIMEDGE TECHNOLOGY". This site runs on Secure Sockets Layer (SSL), therefore all transactions on this site are HIGHLY secure and safe!