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THE ROLE OF PUBLIC RELATIONS IN THE MAINTENANCE OF INDUSTRIAL

Format: MS WORD  |  Chapter: 1-5  |  Pages: 75  |  630 Users found this project useful  |  Price NGN5,000

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THE ROLE OF PUBLIC RELATIONS IN THE MAINTENANCE OF INDUSTRIAL HARMONY

 

ABSTRACT

The project title, “The Role of Public Relations in the Maintenance of Industrial Harmony. A Study of Federal Ministry of Information and Culture, Radio House, Abuja” focuses on the importance of public relations in engendering corporate peace and harmony. Industrial harmony presupposes a situation where the employees and management co-operate willingly for corporate objectives. In the review of various literatures, it is explained that crisis in industrial relations environment will no doubt has a multiplier effects on the economy and other negative consequences. There will be a loss in national output, fall in Gross Domestic product (GDP) and general decline in productivity. When there is strike, goods and services are not available, while demand will be high resulting to inflation among other consequences. Using survey analysis, the study polled a total 150 respondents, out of this, 132 questionnaires were returned. Data is presented and analysed using frequency distribution table and percentages. In its findings, the study that rules and regulations of government have nothing to do with industrial harmony. It is also found out that those human induced factors such as tribalism, federal character etc do not affect service delivery in the public sector. Also, a well understood public relations programme by employee is the basis for its effective implementation in the Ministry. In its conclusion, the study recommends among others, that adequate attention be paid to the issue of employees’ empowerment and motivation as one of the pillars that holds total quality management program and industrial harmony in any organization. It is therefore suggested that further study could be carried out in the area of “The Impact of Human Resource Management on Public Relations Initiative in an Organization.”

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THE ROLE OF PUBLIC RELATIONS IN THE MAINTENANCE OF INDUSTRIAL

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